• AS I AM LONG & LUXE SCALP SERUM 60ML

    AS I AM LONG & LUXE SCALP SERUM 60ML

    12.50

    Strengthening nano treatment. Unique formulation specially formulated to repair the scalp. Rejuvenates the scalp for healthier follicles and longer hair lengths. Enriched with biotin, phytosterols, pomegranate juice, pomegranate butter, hydrolyzed lupine protein and saw palmetto. Relieves dryness of the scalp. Helps a clearer, cleaner scalp retain moisture. Application: Distribute 1 ml of serum onto the affected areas with a pipette. Use twice a day for best results. -A nanoserum. – The nutrients like biotin, phytosterols, aloe vera, pomegranate juice, pomegranate butter, hydrolyzed lupine protein and saw palmetto help rejuvenate the scalp for healthier follicles and longer hair lengths. -The dryness of the scalp is relieved, leaving a clear and healthy scalp with more moisture. How to use:
    Use a pipette to dispense 1 ml of serum onto the affected areas. Use twice a day for best results.

    Ingredients:

    Aqua / Water / Eau, Glycerin, Aloe Barbadensis Leaf Juice, Punica Granatum Fruit Juice, Phytosterols, Polysorbate 80, Cetearyl Alcohol, Passiflora Edulis Fruit Juice, Hydrolyzed Lupine Protein, Niacinamide, Betaine, Keratin, Hydrolyzed Keratin, Caffeine, Biotin, Serenoa Serrulata Fruit Extract, Butyrospermum Parkii (Shea) Butter, Elaeis Guineensis (Palm) Butter, Simmondsia Chinensis (Jojoba) Seed Oil, Punica Granatum Seed Oil, Nigella Sativa Seed Oil, Origanum Vulgare Leaf Extract, Cucurbita Pepo (Pumpkin) Seed Oil, Trifolium Pratense (Clover) Flower Extract, Avena Sativa (Oat) Kernel Oil, Piroctone Olamine, Dicetyl Phosphate, Ceteth-10 Phosphate, Fragrance / Parfum, Sodium Benzoate, Ethylhexylglycerin, Beta Vulgaris (Beet) Root Extract, Maltodextrin, Citric Acid, Caprylic Acid, Caprylyl Glycol, Phenoxyethanol, Propoxytetramethyl Piperidinyl Dimethicone,Red 33 / CI17200, Benzyl Benzoate, Citral, Limonene, Linalool.
  • AS I AM LONG & LUXE GROEDGES 118ML

    AS I AM LONG & LUXE GROEDGES 118ML

    12.99
    is an edge regulator that gives edges a permanent hold without flaking. rejuvenates the hairline to promote healthier hair length. Gives edges a permanent hold without flaking. Rejuvenates AND strengthens the hairline to promote healthy hair growth with longer hair lengths.

    Ingredients:

    Aqua / Water / Eau, Aloe Barbadensis Leaf Juice, Ceteareth-25, Glycerin, Punica Granatum Fruit Juice, PEG-7 Glyceryl Cocoate, PEG-40 Hydrogenated Castor Oil, Maltodextrin, Acacia Senegal Gum, Passiflora Edulis Fruit Juice, Hydrolyzed Lupine Protein, Niacinamide, Caffeine, Biotin, Trifolium Pratense (Clover) Flower Extract, Equisetum Arvense Extract, Urtica Dioica (Nettle) Extract, Cola Acuminata Seed Extract, Origanum Vulgare Leaf Extract, Fragrance / Parfum, Caprylyl Glycol, Phenoxyethanol, Caprylic Acid., Ethylhexylcerin Benzoate, Silica, Beta Vulgaris (Beet) Root Extract, Citric Acid, Propoxytetramethyl Piperidinyl Dimethicone, Red 33 / CI17200, Benzyl Benzoate, Citral, Limonene, Linalool
  • AS I AM LONG & LUXE CURL ENHANCING SMOOTHIE 454G

    AS I AM LONG & LUXE CURL ENHANCING SMOOTHIE 454G

    16.90

    Since I’m Long & Luxe Curl Enhancing Smoothie is a curl-defining cream for high-definition twists and twist-outs that are smooth, soft and shiny. Since I’m a Lange & Luxe Curl Enhancing Smoothie, a frizz didn’t fight any flake formula that didn’t build up.

    Ingredients:

    Aqua / Water / Eau, Glycerin, Aloe Barbadensis Leaf Juice, Punica Granatum Fruit Juice, Hydrogenated Vegetable Oil, Ricinus Communis (Castor) Seed Oil, Cetearyl Alcohol, Butyrospermum Parkii (Shea) Butter, Theobroma Cacao (Cocoa) Seed Butter, Cocos Nucifera (Coconut) Oil, Maltodextrin, Acacia Senegal Gum, Cera Alba / Bees Wax / Cire D’Abeilla, Polysorbate 60, Passiflora Edulis Fruit Juice, Hydrolyzed Lupine Protein, Serenoa Serrulata Fruit Extract, Linum Usitatissimum (Linseed) Seed Extract, Betaine, Niacinamide , Caffeine, Biotin, Trifolium Pratense (Clover) Flower Extract, Equisetum Arvense Extract, Urtica Dioica (Nettle) Extract, Cola Acuminata Seed Extract, Hibiscus Rosa-Sinensis Flower Extract, Panthenol, Tocopheryl Acetate, Origanum Vulgare Glycol Leaf Extract, Phenoxyethanol, , Fragrance / Parfum, Beetroot Red, Sodium Benzoate,Ethylhexylglycerin, Triethanolamine, Silica, Citric Acid, Caprylic Acid, Red 33 / CI17200, Polyacrylamide, Carbomer, Propoxytetramethyl Piperidinyl Dimethicone, Glyoxylic Acid, Benzyl Benzoate, Citral, Limonene, Linalool.
  • AS I AM LEAVE-IN CONDITIONER 237ML

    AS I AM LEAVE-IN CONDITIONER 237ML

    12.50

    Benefits: Facilitates wet combing Helps to strengthen the hair Seals the cuticle Supports healthy hair growth Provides moisture and shine Prepares your hair for styling Particularly advantageous if gel or fixing cream is to be applied to the final How to use: Generously on clean, Apply wet, detangled hair. Distribute well all over scalp hair, combing through from root to tip for tangle-free alignment. On to Style

    Ingredients:

    Aqua / Water / Eau, Cetearyl Alcohol, Cetyl Alcohol, Cocos Nucifera (Coconut) Fruit Powder, Phyllanthus Emblica Fruit Powder, Beta Vulgaris (Beet) Root Extract, Phytosterols, Serenoa Serrulata Fruit Extract, Camellia Oleifera Leaf Extract, Glycerin, Pyrus Malus (Apple) Fruit Extract, Citrus Limon (Lemon) Peel Extract, Saccharum Officinarum (Sugar Cane) Extract, Betaine, Behentrimonium Methosulfate, Stearamidopropyl Dimethylamine, Citric Acid, Phenoxyethanol, Caprylyl Glycol, Potassium Sorbate, Polyacrylamide, Fragrance / Parfum, Anise Alcohol, Coumarin, Limonene.
  • AS I AM HYDRATION ELATION 227G

    AS I AM HYDRATION ELATION 227G

    19.99

    Scheduled maintenance with this deep-down hydrating and fortifying treatment is a must for strong, shiny, soft, springy coils and curls. This rich penetrating conditioner is an exceptional composition of extracts of coconut, sugar cane, green tea, apple and lemon, shea butter, vitamin E and proven hair fortifiers.

    Benefits:

    • Moisturizes deep within the hair shaft
    • Smooths and aligns cuticle layer
    • Strengths weak areas and repairs split ends
    • Promotes shine
    • Infused with pure herbal ingredients that stimulate the scalp and hair roots
    • Helps promote healthy hair growth from the follicular level
    • Enhances manageability and overall hair health

    Treat your hair every 2 to 3 weeks (or even more frequently, depending upon the condition of your hair and what you do to it).

    How to use:

    • First, cleanse your hair with one of the As I Am cleansers: Cleansing Pudding + or Coconut CoWash.
    • Distribute Hydration Elation® throughout hair
    • Leave on 15 – 30 minutes, wearing a plastic cap.
    • Optional: Allow conditioner to penetrate under a warm hood dryer for the deepest treatment.
    • Remove cap, add a bit of water, and then carefully detangle hair.
    • Rinse thoroughly.

    Ingredients:

    Aqueous (Water, Aqua Purificada, Purified) Extracts: Cocos Nucifera (Coconut) and Citrus Reticulata (Tangerine) ¹, Cocos Nucifera (Coconut) Oil², Coco-Caprylate², Quaternium-91, Cetrimonium Methosulfate, Cetearyl Alcohol, Cetyl Esters, Cetyl Alcohol , Glycerin¹, Butyrospermum Parkii (Shea Butter), Phytosterols¹, Camellia Sinensis Leaf Extract¹ (Green Tea), Pyrus Malus (Apple) Fruit Extract¹, Citrus Medica Limonum (Lemon) Peel Extract¹, Saccharum Officinarum (Sugar Cane) Stalk Extract¹, Fragrance / Parfum , Potassium Sorbate, Tocopheryl Acetate, Glucose, Lactoperoxidase, Glucose Oxidase, Abies Balsamea (Balsam Canada) Extract¹, Limonene Source: 1-Natural, 2-Coconut Source: 1-Natural, 2-Coconut.
  • As I Am Dry & Itchy Olive and Tea Tree Oil Oil Treatment 120ml

    As I Am Dry & Itchy Olive and Tea Tree Oil Oil Treatment 120ml

    11.90

    This olive and tea tree oil treatment nourishes and moisturizes the scalp. Relief of itching, flaking and irritation of the scalp associated with seborrheic dermatitis and dandruff. Give your hair what it needs to fight off dandruff from the inside. Your scalp will thank you later!

    Ingredients:

    Ricinus Communis (Castor) Seed Oil, Cocos Nucifera (Coconut) Oil, Glycine Soja (Soybean) Oil, Helianthus Annuus (Sunflower) Seed Oil, Nigella Sativa Seed Oil, Caprylic Acid, Olea Europaea (Olive) Fruit Oil, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Origanum Vulgare Leaf Extract, Aloe Barbadensis Leaf Extract, Fragrance / Parfum, Piroctone Olamine, Ceramide NG, Menthol, Mentha Piperita (Peppermint) Oil, Simmondsia Chinensis (Jojoba) Seed Oil, Carthamus Tinctorius (Safflower) Seed Oil, Ceramide NG, Benzyl Salicylate, Citronellol, Coumarin, Limonene, Geraniol, Hexyl Cinnamal, Hydroxy Citronellol, Alpha-Isomethyl Ionone, Linalool.
  • As I Am Dry & Itchy Olive and Tea Tree Oil Leave-I

    As I Am Dry & Itchy Olive and Tea Tree Oil Leave-I

    11.99

    Benefits:

    • Locks in moisture gives dull dry hair softness, shine and manageability
    • Contains Pro-vitamin B5, (known as Panthenol), to help repair split ends and strengthen hair
    • Provides dehydrated hair with what it needs to look and behave its very best

    How to use:

    • Apply sparingly or liberally depending upon your hair’s need for moisture, manageability and vitality.
    • Rub within palms and scrunch onto hair gently so that coils and curls are undisturbed.
    • May also be used to set soft lustrous twists and twist-outs.

    Ingredients:

    Water, Cocos Nucifera (Coconut) and Phyllanthus Emblica (Amla) and Citrus Reticulata (Tangerine) and Beta Vulgaris (Beet) Root, Butyrospermum Parkii (Shea Butter), Hydrogenated Vegetable Oil, Theobromo Cacao (Cocoa) Seed Butter (CocoaButter), Prunus Amygdalus Dulcis (Sweet Almond) Oil, Emulsifying Wax NF, Cocos Nucifera (Coconut) Oil, Glycerin, Lanolin, Ricinus Communis (Castor) Seed Oil, Beeswax, Simmondsia Chinensis (Jojoba) Seed Oil, Hydrolyzed Wheat Protein, Triticum Vulgare (Wheat) Germ Oil2, Carbomer, Panthenol, Tocopheryl Linoleate, Triethanolamine, Potassium Sorbate, Diazolidinyl Urea, Iodopropynyl Butylcarbamate, Fragrance / Parfum, Limonene
  • As I Am Dry & Itchy Olive and Tea Tree Oil Conditioner 355ml

    As I Am Dry & Itchy Olive and Tea Tree Oil Conditioner 355ml

    12.99

    Enriched with olive oil to restore moisture and tea tree to relieve and treat itchiness. The conditioning helps to detangle the hair so that your curls feel smooth, silky and manageable. Ideal for those with an itchy scalp, the non-irritating treatment will help treat and prevent dandruff. Peace and fitness with this nourishing formula. Relief of itching, flaking and irritation of the scalp associated with seborrheic dermatitis and dandruff. This soothes dry and itchy scalp and detangles and moisturizes the hair. Fights dry and itchy scalp – Fights dandruff – Moisturizes and promotes shine – Strengthens and repairs hair

    Ingredients:

    Aqua / Water / Eau, Aloe Barbadensis Leaf Juice, Cocos Nucifera (Coconut) Oil, Cetearyl Alcohol, Betaine, Glycerin, Olea Europaea (Olive) Fruit Oil, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Fragrance / Parfum, Mentha Piperita (Peppermint ) Oil, Phytosterols, Polyquaternium-37, Linum Usitatissimum (Linseed) Seed Extract, Piroctone Olamine, Quaternium-53, Stearamidopropyl Dimethylamine, Caprylic Acid, Quaternium-80, Polyquaternium-10, Propylene Glycol Dicaprylate / Dicaprate, Glycol, Caprylacrylamide, Caprylic Acid , Menthol, Propylene Glycol, PPG-1 Trideceth-6, Origanum Vulgare Leaf Extract, Citric Acid, Citronellol, Geraniol, Hexyl Cinnamal, Linalool.
  • AS I AM DOUBLEBUTTER CREAM RICH DAILY FOR COILS AN

    AS I AM DOUBLEBUTTER CREAM RICH DAILY FOR COILS AN

    19.99

    Moisture is important to great natural curls and curls.

     

    If your hair feels and looks a little rough and dry, this is the glass you need to reach for.

     

    The powerful As I Am® DoubleButter® cream is a rich, emollient mixture that is refined with the best natural butters and organic oils.

     

    Locks in moisture Binds in moisture

     

    Adds softness, shine and manageability to dull, dry hair

     

    Contains pro-vitamin B5 (known as panthenol) to repair split ends and strengthen hair

    Ingredients:

    Aqueous (Water, Aqua Purificada, Purified) Extracts: Cocos Nucifera (Coconut) ¹ and Phyllanthus Emblica (Amla) ¹ and Citrus Reticulata (Tangerine) ¹ and Beta Vulgaris (Beet) Root¹, Butyrospermum Parkii (Shea Butter) ¹, Hydrogenated Vegetable Oil¹ , Theobromo Cacao (Cocoa) Seed Butter (CocoaButter) ¹, Prunus Amygdalus Dulcis (Sweet Almond) Oil¹, Emulsifying Wax NF, Cocos Nucifera (Coconut) Oil¹, Glycerin¹, Lanolin¹, Ricinus Communis (Castor) Seed Oil¹, Beeswax¹, Simmondsia Chinensis Jojoba) Seed Oil¹, Hydrolyzed Wheat Protein², Triticum Vulgare (Wheat) Germ Oil2, Carbomer, Panthenol, Tocopheryl Linoleate, Triethanolamine, Potassium Sorbate, Diazolidinyl Urea, Iodopropynyl Butylcarbamate, Fragrance / Parfum, Limonene, Natural Source: 1-Tumeric; 2-Wheat derived.
  • AS I AM DOUBLEBUTTER CREAM 454G

    AS I AM DOUBLEBUTTER CREAM 454G

    29.99

    Benefits:

    • Locks in moisture gives dull dry hair softness, shine and manageability
    • Contains Pro-vitamin B5, (known as Panthenol), to help repair split ends and strengthen hair
    • Provides dehydrated hair with what it needs to look and behave its very best

    How to use:

    • Apply sparingly or liberally depending upon your hair’s need for moisture, manageability and vitality.
    • Rub within palms and scrunch onto hair gently so that coils and curls are undisturbed.
    • May also be used to set soft lustrous twists and twist-outs.

    Ingredients:

    Water, Cocos Nucifera (Coconut) and Phyllanthus Emblica (Amla) and Citrus Reticulata (Tangerine) and Beta Vulgaris (Beet) Root, Butyrospermum Parkii (Shea Butter), Hydrogenated Vegetable Oil, Theobromo Cacao (Cocoa) Seed Butter (CocoaButter), Prunus Amygdalus Dulcis (Sweet Almond) Oil, Emulsifying Wax NF, Cocos Nucifera (Coconut) Oil, Glycerin, Lanolin, Ricinus Communis (Castor) Seed Oil, Beeswax, Simmondsia Chinensis (Jojoba) Seed Oil, Hydrolyzed Wheat Protein, Triticum Vulgare (Wheat) Germ Oil2, Carbomer, Panthenol, Tocopheryl Linoleate, Triethanolamine, Potassium Sorbate, Diazolidinyl Urea, Iodopropynyl Butylcarbamate, Fragrance / Parfum, Limonene
  • AS I AM DETANGLING CONDITIONER 237ML

    AS I AM DETANGLING CONDITIONER 237ML

    12.50

    Ingredients:

    Aqua / Water / Eau, Glycerin, Cetearyl Alcohol, Cetyl Alcohol, Stearamidopropyl Dimethylamine, Butyrospermum Parkii (Shea) Butter, Cocos Nucifera (Coconut) Oil, Royal Jelly, Keratin, Hydrolyzed Keratin, Betaine, Linum Usitatissimum (Linseed) Seed Extract, Ceteareth -25, Disodium Ethylene Dicocamide PEG-15 Disulfate, Laureth-23, TBHQ, Behentrimonium Methosulfate, Fragrance / Parfum, Citric Acid, Potassium Sorbate, Caprylyl Glycol, Phenoxyethanol, Polyacrylamide, Coumarin, Limonene.
  • AS I AM CURLING JELLY 454G

    AS I AM CURLING JELLY 454G

    24.99

    Benefits:

    • Defines coils and curls
    • Minimizes frizz
    • Reduces shrinkage and enhances stretch
    • Locks in precious moisture as you harmonize your coils
    • Formulated with nature’s best moisturizers and curl boosters

    How to use:

    • Use after cleansing and conditioning your hair. (Do not towel dry or blot after your final rinse.)
    • Apply As I Am Leave-In Conditioner liberally, according to instructions; This will help prevent flaking once hair is dry.
    • Apply Curling Jelly to detangled hair while it is still soaking wet, to small sections, from root to tip. Spray with water if hair begins to dry before you’re done.
    • To define your coils / curls, you may finger rake, comb through with a wide-toothed comb (shingle), or finger style.
    • Air drying is recommended. You may use a hood dryer on the low setting if time or weather is an issue.
    • Fluff, separate or arrange your coils to style, only after hair is completely dry.

    Ingredients:

    Aqua / Water / Eau, Glycerin, Hydroxyethylcellulose, Betaine, Aloe Barbadensis Leaf Extract, Pectin, Beta Vulgaris (Beet) Root Extract, Xanthan Gum, Tocopheryl Acetate, Potassium Sorbate, Fragrance / Parfum, Phenoxyethanol, Caprylyl Glycol, Sodium Benzoate, Citric Acid , Erythorbic Acid, Coumarin, Limonene
  • AS I AM CURLING JELLY 227G

    AS I AM CURLING JELLY 227G

    14.90

    Benefits:

    • Defines coils and curls
    • Minimizes frizz
    • Reduces shrinkage and enhances stretch
    • Locks in precious moisture as you harmonize your coils
    • Formulated with nature’s best moisturizers and curl boosters

    How to use:

    • Use after cleansing and conditioning your hair. (Do not towel dry or blot after your final rinse.)
    • Apply As I Am Leave-In Conditioner liberally, according to instructions; This will help prevent flaking once hair is dry.
    • Apply Curling Jelly to detangled hair while it is still soaking wet, to small sections, from root to tip. Spray with water if hair begins to dry before you’re done.
    • To define your coils / curls, you may finger rake, comb through with a wide-toothed comb (shingle), or finger style.
    • Air drying is recommended. You may use a hood dryer on the low setting if time or weather is an issue.
    • Fluff, separate or arrange your coils to style, only after hair is completely dry.

    Ingredients:

    Water / Aqua / Eau, Glycerin, Hydroxyethylcellulose, Betaine, Aloe Barbadensis Leaf Extract, Pectin, Beta Vulgaris (Beet) Root Extract, Xanthan Gum, Tocopheryl Acetate, Potassium Sorbate, Fragrance / Parfum, Phenoxyethanol, Caprylyl Glycol, Sodium Benzoate, Citric Acid , Erythorbic Acid, Coumarin, Limonene.
  • AS I AM CURL CLARITY SHAMPOO 237ML

    AS I AM CURL CLARITY SHAMPOO 237ML

    14.99

    Sometimes your coils or curls just don’t work right and it’s difficult to make them glow and act. These are the signs that it’s time to remove the old, dull residue and start fresh, clean, but without dehydrating your hair.

    Ingredients:

    Water / Aqua / Eau, Sodium Lauryl Sarcosinate, Cocamidopropyl Betaine, Hydroxypropyl Methylcellulose, Cocos Nucifera (Coconut) Fruit Powder, Phyllanthus Emblica Fruit Powder, Citrus Reticulata (Tangerine) Fruit Extract, Fragrance / Parfum, Citric Acid, Phenoxyethanol, Caprylyl Glycol, Sodium Benzoates, limonene.
  • AS I AM COIL DEFINING JELLY 454G

    AS I AM COIL DEFINING JELLY 454G

    24.99

    Benefits:

    • Easy to use
    • No flake formula
    • Adds lots of shine
    • Designed especially for Wash n ‘Go styling

    Ingredients:

    Aqua / Water / Eau, Glycerin, Glyceryl Acrylate / Acrylic Acid Copolymer, Aloe Barbadensis Leaf Extract Pectin, Noel Phyllanthus Emblica Fruit Powder, Acacia Concinna Fruit Powder, Tocopheryl Acetate, Fragrance / Parfum, Linum Usitatissimum (Linseed) Seed Extract, Carbomer, PPG -5-Ceteth-20, Aminomethyl Propanol, Polyquaternium-11, Capryly1 Glycol, Phenoxyethanol, Potassium Sorbate, Sodium Benzoate, Citric Acid, Erythorbic Acid
  • AS I AM COIL DEFINING JELLY 227G

    AS I AM COIL DEFINING JELLY 227G

    14.99

    Benifits:

    • Easy to use
    • No flake formula
    • Adds lots of shine
    • Designed especially for Wash n ‘Go styling

    Ingredients:

    Aqua / Water / Eau, Glycerin, Glyceryl Acrylate / Acrylic Acid Copolymer, Aloe Barbadensis Leaf Extract Pectin, Noel Phyllanthus Emblica Fruit Powder, Acacia Concinna Fruit Powder, Tocopheryl Acetate, Fragrance / Parfum, Linum Usitatissimum (Linseed) Seed Extract, Carbomer, PPG -5-Ceteth-20, Aminomethyl Propanol, Polyquaternium-11, Capryly1 Glycol, Phenoxyethanol, Potassium Sorbate, Sodium Benzoate, Citric Acid, Erythorbic Acid.